28-Sep-2021 • Corporate
ME is giving purpose to everyday purchases during Breast Cancer Awareness month this October by quadrupling its regular donation from 1 to 4 cents every time customers pay with ME’s Pink Everyday Transaction Account card – dedicated to helping the National Breast Cancer Foundation fund critical research.
Cardholders will enjoy a dopamine hit from money being donated towards a good cause without even trying, with ME donating on behalf of the customer. The more people apply for and pay with Pink, the more ME donates.
ME has partnered with the National Breast Cancer Foundation for over a decade, donating more than $1.3 million during that time with the help of Pink cardholders.
Funds go towards game-changing research, such as Professor Alexander Dobrovic's project on
liquid biopsies for detecting traces of breast cancer in the blood.
For more details on ME’s Pink Everyday Transaction Account, refer to:
https://www.mebank.com.au/pink
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